Reinforce a Strong Relationship With Your Customer

February 27th, 2010 |

Customers, especially your most valuable customers, deserve appreciation and other forms of praise through the course of your relationship. Here are some pointers on how to provide these positive vibes:

1. Let them talk.
There are few things people enjoy more than talking about themselves, so let them do so. Spend
less time talking about the qualities of you and your company and more time listening to the qualities of your customer.

2. Pat your customer on the back.
When your customer asks an enlightening question or makes a good recommendation, give them due praise. Tell them you think they have a great idea. Don’t underestimate the power of making your customer feel smart.

3. Offer your customer quick praise and support.
That’s not to say you need to carry-out their every command. Rather praise and support them when it won’t be too much cost to you and your business. Try not to complicate problems with customers. They have more important things to think about.

4. Allow your customer to set the speed, but you drive.
From the start, allow the customer to take the lead and set the speed. You ought to be driving the vehicle but
making your customer feel as though he or she is steering the wheel. You goal is to guide your customer without making them feel pressured.

5. Get updated on the facts.
You need to know the product or service so thoroughly that the customer isn’t able to stump you on a pertinent question. The more knowledgeable you appear to your customer, the more comfortable they will feel buying from you.

Ryan Russell is an accomplished salesperson who has had great success with these techniques. Check out his latest website discussing =”_new” href=”http://www.contemporarybathroomlighting.org/”>contemporary bathroom lighting and bathroom wall lights.

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